Logistics and Delivery Optimization

Logistics and Delivery Optimization#

Payment processing:

  • Reduce payment processing time (from order creation to approval).

    • 75% of orders take ≥14 hours; 5% take ≥48 hours.

    • Long processing harms UX.

  • Optimize installment payment handling (heavier items, more delays).

Payment approval to carrier handover:

  • Reduce this interval to speed up delivery and improve CX.

  • Work with slow-to-ship sellers.

Carrier delivery time:

  • Reduce carrier delivery time (71% of total delivery time).

  • Collaborate with carriers to identify and fix delays.

  • Focus on problematic regions.

Delivery delays:

  • Investigate root causes (service issues, seller delays, logistics).

  • Implement targeted fixes.

Heavy order focus:

  • Heavy orders are more prone to delays and low ratings.

  • Special handling: reinforced packaging, dedicated vehicles, detailed tracking.

  • Leverage data: 75% of orders weigh <2kg—optimize logistics accordingly.

  • Note: Rio de Janeiro has among the heaviest average order weights in top states.

Premium product delivery:

  • Expedite delivery for high-value items—critical segment sensitive to delays.

Special Attention to Lagging Regions:

  • Among the top states with the highest number of sales:

    • The top 3 states with the longest delivery times: Para, Maranhão, Ceará.

  • Among the top cities with the highest number of sales:

    • The top 3 cities with the longest delivery times: Salvador, Porto Alegre, Rio de Janeiro.